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Business Basics

October 2005


In this Issue
Joke of the Month
Business Tip of the Month
Website Ownership and Bankruptcy
Free Initial Consultation
Market Your Business
List of Services

About Us
Andrew Traub Attorney Lawyer Austin, Texas
The Traub Law Office is a Full Service Law Firm located at 5900 Balcones Drive.
Andrew Traub is my name, and I want to help you and your business. Call me at 343-2572 or email me.

Free Initial Consultation
Did you know that the Traub Law Office offers a free initial consultation?
Part of my dedication to my clients is ensuring that there is a good fit between you and I. The purpose of the free initial consultation is for you to tell your story, learn about me, and then we can decide whether we would work well together. There is no obligation on your part, so why not schedule a free initial consultation today?

Joke of the Month
I want to thank Edna Hughes for sending this one to me:
Why Lawyers should never ask a witness a question if they aren't prepared for the answer....

In a trial, a Southern small town prosecuting attorney called his first witness to the stand -a grandmotherly, elderly woman. He approached her and asked, "Mrs. Jones, do you know me?"

She responded, "Why, yes, I do know you, Mr. Williams. I've known you since you were a young boy, and frankly, you've been a big disappointment to me. You lie, you cheat on your wife, you manipulate people and talk about them behind their backs. You think you're a big shot when you haven't the brains to realize you never will amount to anything more than a two-bit paper pusher. Yes, I know you."

The Lawyer was stunned. Not knowing what else to do, he pointed across the room and asked, "Mrs. Jones, do you know the defense attorney?"

She again replied, "Why yes, I do. I've known Mr. Bradley since he was a youngster, too. He's lazy, bigoted, and he has a drinking problem. He can't build a normal relationship with anyone and his law practice is one of the worst in the entire state. Not to mention he cheated on his wife with three different women, one of them was your wife. Yes, I know him." The defense attorney almost died.

The judge asked both counselors to approach the bench, and in a very quiet voice, said, "If either of you asks that woman if she knows me, I'll throw your sorry butts in jail for contempt."
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 Business Tips
10 Boundless Ways To Anchor Down More Sales

1. Multiply your marketing and advertising efforts on the Internet. You can accomplish this by starting an affiliate program or using viral marketing.

2. Increase your ratio of visitors that purchase your product(s). You could change your headline, offer a stronger guarantee, add testimonials, etc.

3. Find out who are your strongest leads for buying your product by offering a free ezine. The visitors that are very interested will subscribe to it.

4. Team up with your competition by starting an association for your specific industry. It could lead to a profitable partnership with them.

5. Publish an e-zine for your employees. This could motivate them to do a better job or fill them in on were your business is headed

6. Search for your business' name in newsgroups and discussion boards. Some of the comments you find could help you improve your business

7. Attract people to link to your web site. You could offer them a discount on the products you sell or give them free stuff for linking.

8. Develop your own opt in email list by giving your visitors a reason to give you their e-mail address. Allow them sign up to free stuff and contests.

9. Create a "PR" web page for your business. List information that could be considered newsworthy for e-zines, newspapers, magazines, etc.

10. Give your business and products credibility by linking to web sites that have written positive stories about your business.
Business of the Month
promotional products image How do you
  1. Create a lasting impression with clients? and
  2. Thank people who refer clients to you?
Easy - you give them a gift! But not just any gift, a gift that will make them think of you every time they look at it. How do you do that? Simple, give them something that already has your name on it!

Selling your services is all about referrals. Your clients are more likely to refer you when they remember you. They will remember you when you give them something tangible.

Talia Pam Promotions specializes in putting useful items in your buyer's hands with your name and number on it. If you want to make a lasting impression on your clients, give Talia a call at 914-2573 or email her.

Promotional products catalog
Services Offered by the Traub Law Office
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Here is a partial list of the services we offer: P.S. My business is completely by referrals so if you know of someone who is in need of legal assistance, please send them my way. You have my promise I will provide excellent service!

P.P.S. If you liked this newsletter you can forward it to a friend or colleague.



This newsletter is designed for general information only. The information presented in this newsletter should not be construed to be formal legal advice nor the formation of a lawyer/client relationship.
5900 Balcones Drive, Suite 132 € Austin, Texas 78731 € Phone: 512-343-2572 € Fax: 512-275-3786
Copyright © 2004 The Traub Law Office. All Rights Reserved