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Business Basics | July 2005 |
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"Do You Have A Will?"FREE Report Shows You Why NOT Having A WILL Can Be Very Expensive and Shows You How to Protect Your Loved Ones! Don't Leave Behind a Mess. To Receive Your FREE copy, visit the Texas Wills and Trusts website or CALL TOLL FREE 1-800-560-3469 ext. 5677 (24 hr. Recorded Message)."Selling Your House?"Get Free Legal Advice From Us!If you are selling your house in Travis or Williamson County, you may qualify for free legal assistance from us. Schedule a free consultation with us and we'll also throw in a free report on "Inside Sales Secrets to Selling Your House For the Most Money and Least Hassle." Free consultation by appointment only. Contact me by email or phone at 512-343-2572. |
Internet Marketing: Mistakes to AvoidYou can achieve great results in your online business through well planned strategy. But we can make certain mistakes which set us back. It is advisable to understand these mistakes and stay clear of them while designing your marketing strategy.1. Not focusing on the right market Targeting the right market is vital to your plan. You might offer the best of the products but if it is targeted at the wrong market all your efforts are of no use. Make use of the various tools available to identify the appropriate market. Time spent on this research and finding the right keywords to use in your campaign is worth it. 2. Dropping your present customers from the marketing plan One fatal mistake made by some planners is to just focus on acquiring new customers and ignoring the existing ones. If you do this your old customers will desert you in no time. When you include your current customers they will pass on the good word about your website and products to their friends. That is the time you benefit by getting new customers virtually free of cost. 3. Be careful with hard sell A major mistake made in many marketing plans is making each web page into a sales copy. Too much of sales talk on the website becomes un interesting to the reader and they also feel pressurised into reading the whole web site. This is a sure way of ensuring that your customer never comes back to your site. Selling is a subtle art which should be practiced in a sophisticated way. 4. Offering no content Many web site owners are so excited with the whole idea of doing online business that they just forget that real content is required to keep the visitor hooked to your web site. Making money is important but at the same time it is important to offer good information to build goodwill amongst the customers. Content is very important to keep the visitor's interest intact when he/she visits the web site. Just offering advertisements on your web site will never result in good sales. Only quality content can help you. 5. Ineffective Web Site Many webmasters feel that only a dazzling, flashy website is attractive to the visitors. This not necessarily true. There are different ways of ensuring that your website looks good. Use a catchy headline that draws the customers attention. Offer genuine customer testimonials which will help the visitors relate to the other customers and buy your products based on their recommendation. Desmond Mantor is the Marketing Manager of Have Traffic which offers highly qualified traffic for commercial websites. Have Traffic's unique system of pre-qualifying visitors has proven, in independent tests, more effective than pay per click traffic. Please visit http://www.havetraffic.com to learn more about double qualified traffic
I'd like to include you or your company on my list of contributors who are helping me reach my goal. Your donation would help MDA continue the important fight against muscular dystrophy. Check out my web page by clicking on the link above. There you'll find all kinds of information about MDA, and be able to make your tax-deductible donation on-line using your credit card. MDA serves people in our community with neuromuscular disease by providing clinics, support groups, assistance with the purchase and repair of wheelchairs, braces and communication devices, and summer camp for kids. MDA also funds research grants to help find treatments and cures for some 43 neuromuscular diseases that affect people of all ages, right here in our community. I sincerely hope that you'll take the opportunity to support MDA. If you have any questions, please don't hesitate to call or e-mail me. On behalf of the families MDA serves, thank you! Warmest Regards,
Andrew Traub Click here to visit my Participant Page. |
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This newsletter is designed for general
information only. The information presented in this newsletter should not be
construed to be formal legal advice nor the formation of a lawyer/client
relationship. |
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